{"id":3645,"date":"2026-06-09T10:09:22","date_gmt":"2026-06-09T08:09:22","guid":{"rendered":"https:\/\/www.easygost.com\/?post_type=glossary&#038;p=3645"},"modified":"2026-06-10T15:02:37","modified_gmt":"2026-06-10T13:02:37","slug":"placing-on-the-market","status":"publish","type":"glossary","link":"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/","title":{"rendered":"Placing on the Market"},"content":{"rendered":"<p><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a> refers to the first time a product is made available within the Eurasian Economic Union (<a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAEU<\/a>) for distribution, sale, use, or further supply. It is a fundamental concept of <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAEU<\/a> product regulation and marks the point at which all applicable regulatory requirements must be fulfilled. Within the <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC<\/a> <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/conformity-assessment\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">conformity assessment<\/a> framework, <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a> represents the final step before a product can be legally sold or used in Russia, Belarus, Kazakhstan, Armenia, and Kyrgyzstan.<\/p>\n<p>The Eurasian Economic Union has established a harmonized regulatory system through the Technical Regulations of the <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAEU<\/a> (TR <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAEU<\/a> \/ TR CU). These regulations define mandatory requirements for <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/product-safety\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>product safety<\/a>, marking, documentation, testing, and <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/conformity-assessment\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">conformity assessment<\/a>. Products may only be placed on the market once all applicable obligations have been met.<\/p>\n<p>Before <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a>, companies must ensure that:<\/p>\n<ul>\n<li>the product has been correctly classified,<\/li>\n<li>all applicable Technical Regulations have been identified,<\/li>\n<li>the required <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/conformity-assessment\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">conformity assessment<\/a> has been completed,<\/li>\n<li>a valid <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac-certificate\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC Certificate<\/a> or <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac-declaration\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC Declaration<\/a> is available,<\/li>\n<li><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/technical-documentation\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Technical Documentation<\/a> has been prepared,<\/li>\n<li><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/marking-requirements\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">marking requirements<\/a> have been fulfilled,<\/li>\n<li>and all relevant safety requirements have been satisfied.<\/li>\n<\/ul>\n<p><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a> applies to a wide range of products, including machinery, electrical equipment, pressure equipment, personal protective equipment, industrial installations, chemicals, and consumer products.<\/p>\n<p>For imported products, customs authorities frequently verify the consistency of product markings, <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/technical-documentation\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Technical Documentation<\/a>, certification documents, and <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/tn-ved-eaeu\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>TN VED EAEU<\/a> classifications. Even minor inconsistencies may result in delays, inspections, or regulatory actions.<\/p>\n<p>Manufacturers, importers, and other economic operators remain responsible for maintaining compliance after a product has been placed on the market. Their obligations may include document retention, cooperation with <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/market-surveillance\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">market surveillance<\/a> authorities, and implementation of corrective actions where necessary.<\/p>\n<p>Common causes of compliance issues include:<\/p>\n<ul>\n<li>missing <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac-marking\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC marking<\/a>,<\/li>\n<li>incomplete <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/technical-documentation\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Technical Documentation<\/a>,<\/li>\n<li>incorrect <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/product-classification\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">product classification<\/a>,<\/li>\n<li>unregistered <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC<\/a> Declarations,<\/li>\n<li>invalid certificates,<\/li>\n<li>and inconsistencies between technical and <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/customs-documentation\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">customs documentation<\/a>.<\/li>\n<\/ul>\n<p>Products placed on the market without the required approvals or supporting documentation may be subject to import restrictions, sales bans, product recalls, customs seizures, administrative penalties, or other enforcement measures.<\/p>\n<p><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a> is closely linked to <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/conformity-assessment\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">conformity assessment<\/a> and represents a critical stage in obtaining lawful market access within the Eurasian Economic Union. Careful preparation and regulatory planning are therefore essential for manufacturers, exporters, and importers.<\/p>\n<p>We support companies throughout the process of <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a> within the <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAEU<\/a>, including <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/product-classification\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">product classification<\/a>, <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/technical-documentation\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Technical Documentation<\/a>, <a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC<\/a> certification, marking verification, and coordination with Certification Bodies and regulatory authorities.<\/p>\n<h3>Related Terms<\/h3>\n<ul>\n<li><a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac-marking\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC Marking<\/a><\/li>\n<li><a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac-certificate\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC Certificate<\/a><\/li>\n<li><a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/eac-declaration\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>EAC Declaration<\/a><\/li>\n<li><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/conformity-assessment\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Conformity Assessment<\/a><\/li>\n<li><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/market-surveillance\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Market Surveillance<\/a><\/li>\n<li><a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/importer\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>Importer<\/a><\/li>\n<li><a class=\"glossaryLink\"  href=\"https:\/\/www.easygost.com\/en\/glossary\/manufacturer\/\"  data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]'  tabindex='0' role='link'>Manufacturer<\/a><\/li>\n<li><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/product-compliance\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Product Compliance<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p><a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/placing-on-the-market\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Placing on the Market<\/a> refers to the first time a product is made available within the Eurasian Economic Union (<a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">EAEU<\/a>) for distribution, sale, use, or further supply. It is a fundamental concept of <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/eaeu\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">EAEU<\/a> product regulation and marks the point at which all applicable regulatory requirements must be fulfilled. Within the <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/eac\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">EAC<\/a> <a class=\"glossaryLink\" href=\"https:\/\/www.easygost.com\/en\/glossary\/conformity-assessment\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">conformity assessment<\/a> framework, [&#x2026;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-3645","glossary","type-glossary","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/glossary\/3645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":2,"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/glossary\/3645\/revisions"}],"predecessor-version":[{"id":3647,"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/glossary\/3645\/revisions\/3647"}],"wp:attachment":[{"href":"https:\/\/www.easygost.com\/en\/wp-json\/wp\/v2\/media?parent=3645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}